Fool's Gold Records

Fool’s Gold Records is an independent record label based in Brooklyn, New York, United States, known both for its releases and for its annual Day Off concert series staged across the US and Canada. Alongside its recorded output, the label has presented itself as a platform tied closely to contemporary DJ and club culture, with live events functioning as a public-facing extension of its identity.

The label was founded by DJs Alain Macklovitch (A-Trak) and Nick Barat. In describing the label’s purpose, A-Trak framed it as a response to the reach of North American DJ culture and a perceived lack of labels that directly represented that scene, positioning Fool’s Gold as a home for “the absolute best in club music on all levels.” This emphasis on DJ-driven music and club-oriented releases has informed the label’s public profile and the kinds of artists associated with it.

Fool’s Gold’s roster and collaborators have reflected a broad view of club music and adjacent styles. Artists connected with the label include A-Trak, Danny Daze, Lee Foss, and MJ Nebreda, names that align with its dancefloor focus, as well as acts such as The Cool Kids, Chris Crack, Crimewave, and The Nashville Nobodies, indicating an openness to hip-hop and other crossover currents that intersect with DJ culture. Rather than adhering to a single narrow genre tag, the label’s identity has been shaped by this mix of club music and related scenes.

Visual presentation has also been part of Fool’s Gold’s recognizable profile. Brooklyn graphic artist Dust La Rock created the original imagery for the label’s logos and sleeve art, contributing a consistent visual framework across releases. In combination with its event series and its founders’ DJ backgrounds, that design work has helped tie the label’s output to a distinct, scene-oriented aesthetic rooted in Brooklyn.